Budgicoach

Co-founder of a startup that teaches people to manage their personal finances. I led the branding and the product design, through to an interactive prototype.

2018.

Grid of Budgicoach app screens in purple and teal: sign in, chat with the coach, expense categories, a spending slider and weekly budget charts Budgi Coach logo: a B shaped from a purple drop and a teal chat bubble, with the line Financial habits virtual coach User persona page in Hebrew: personal details, background story, motivation, frustrations and the ideal experience, with a quote Style guide: a four column grid with its spacing, and three Hebrew type sizes in Almoni Neue Style guide: the purple and teal color palette with hex codes, and UI elements such as fields, buttons and a microphone button Chat elements spec: a coach message bubble, a user reply and a profile picture over a light pattern, with shadow and size notes
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